People and Planet: A Common Destiny

OUR GOALS

The People and Planet project intends to raise awareness among European youth citizens about the challenges and consequences arising from climate change and, in this way, encourage them to take the lead in adopting more sustainable lifestyles. Simultaneously to the mobilisation of European youth citizens, the People and Planet project also focuses on the strengthen of local decision-makers capacities of building more sustainable development policies, while deepening their capacities to understand the intertwined relations established at the glocal level.

OUR ACTIVITIES

A widespread pan-European awareness campaign named #WaterOfTheFuture focusing on the challenges and behaviours related to climate change, that plans to influence 59 million European youngsters and will be implemented in 8 EU member-states. From this general campaign several other activities will emerge, namely street actions, roadmaps, advisory councils, activism labs, surveys and exchange programmes, this time focusing on the full spectrum of the SDGs.

A structured and sustainable coalition of Local Authorities and Civil Society Organisations that will work together towards the information and mobilization of its citizens regarding climate change and sustainable lifestyles.

Using innovative communication tools, dynamic methodologies for non-formal education, trainings and experience-sharing between partners, the project aims to contribute to:

I) The enhancement of Local Authorities potential in building and leading successful actions concerning the SDGs;

II) The promotion of Local Authorities visibility as key actors in the implementation of national development strategies;

III) The support of initiatives aiming to establish stronger relations and links between Local Authorities and Non-State Organisations.

OUR PATH

Our strategy, through participatory methodologies, directs its attention to the mobilization of European youngsters and calls them to become key actors in the development and dissemination of campaigns about sustainability. This mobilization strategy also takes into account the role of local decision-makers as key actors in the dissemination of sustainable values among their citizens.

The project will benefit multimedia tools and social media for the contact with the youth and will use methodological techniques suitable for trainings with Local Authorities personnel. The process for building the widespread campaign will take into consideration all the information gathered and conclusions taken from previous projects on these topics and from contributions of the partners’ experience.

OUR IMPACT

Implementation of a pan-European awareness campaign named #WaterOfTheFuture focusing on the challenges and behaviours related to climate change, that plans to influence 59 million European youth citizens and will be implemented in 8 EU member-states and a structured and sustainable coalition of Local Authorities and Civil Society Organisations from 8 EU member-states and Cape Verde that will work together towards the information and mobilization of its citizens regarding climate change and sustainable life-styles.

With the creation of a European Local Authorities coalition aware and capable of promoting development policies coherent and aligned with the SDGs and the mobilisation of a large group of European youth citizens capable of promoting and encouraging sustainable lifestyles and behaviours, this project aspires to mitigate or even halt the ongoing environmental degradation of the Planet Earth. 

The European Commission’s Development Education and Awareness Raising Programme (DEAR) supports projects that engage the European Union public in worldwide issues of social, economic, and environmental development.

THE CAMPAIGN

Water scarcity is one of the great challenges we must face now, and in the years to come. “We are not camels” is the motto of the Water of The Future campaign, which we launched on March 22nd 2022. A campaign that wants to the issues in the public agendas, helping to change consciences and, above all, the behaviour of each person.

NEWS

29/02/2024 | People & Planet took 7 Youth Ambassadors to Brussels

27/10/2023 | People & Planet launches Youth Collective Action Cookbook

12/06/2023 | People & Planet’s activists leading role at the European Youth Event

23/02/2023 | Dive into what young people in your country think about climate action

18/11/2022 | Nicaraguan mural artist promotes artivist actions about sustainability

08/11/2022 | People & Planet partners meet face-to-face in Pontevedra to discuss strategy

12/08/2022 | People & Planet survey reveals how young Europeans feel about climate change and water scarcity

29/03/2022 | People & Planet project launched pan-European campaign “Water Of The Future”

17/01/2022 | Making a Splash – a communication for development workshop

09/06/2021 | Germinating for change | #EUGreenWeek2021

31/05/2021 | Webinar: Sustainable Cooking with Chef Fábio Bernardino

15/01/2021 | kick-off meeting of the People and Planet – A common destiny project